No, I received my beta access through the Add-on Author program hosted by WoWInterface. Anyone who created and maintained a WoW add-on through their site was eligible to receive a beta key. You had to have an add-on listed with them prior to the program launch (July 2010).
We created our TradeTrak add-on for the WotLK version of the same program and have maintained it ever since. Hence, we were eligible for a key this time around :)
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